Dr. Jeff Livingston, OB/GYN, is hooked on social media.
As I explained in a previous blogpost, Livingston jumped onto My Space when his teenager daughter told him that would help him reach out to teenagers facing pregnancy and STDs, and he never looked back.
Why? Because, he says, “social media makes your life easier and the care you provide better.”
How? It has to do with the long life of online information. Here’s how Livingston explains it:
Americans want to engage online about their health
Studies show that “Americans in general want to engage online about their health, but they’re recognizing that what they’re finding may not be real, or validated or actionable.
“It’s real important that doctors get involved in getting good content online,” continues Livingston. “That might be writing a blog once a week, creating short YouTube video clips or it might be creating more dynamic content on your website and promoting your website as the first place to get information. Read more