Last week I came across an interesting article (via Twitter) The Gamification of Healthcare and What it Means for Mobile by Michael Spitz. It’s a comprehensive look at “gamification” and how it is being used in healthcare.
According to Spitz, gamification is the use of “game design techniques and mechanics to connect and engage with audiences in an otherwise non-gaming environment.” In his article, he makes the argument that the prevalence of mobile phones has shaped a landscape ripe for the gamification of healthcare, and gives examples of recent programs.
The topic of healthcare gamification is closely related to captology, (computers as persuasive technologies) and reminded me of a blog post I wrote on the subject based on B.J. Fogg’s book Persuasive Technology: Using Computers to Change What We Think and Do. Read more