Archive for the ‘Internet’ Category
« Older Entries |Hospitals Take Note: 92% of States Report Online Violations by Physicians
March 27, 2012 • By Jean Kelso Sandlin, EdD, Senior Strategist
flickr: Tim Morgan
Do you know what your physicians are saying online? According to a study published in the March 21 issue of the Journal of the American Medical Association, 92% of state medical boards reported inappropriate online behavior by physicians.
The most common violations were inappropriate patient communication (69%), such as sexual misconduct, and the use of the Internet for inappropriate practice (63%), such as prescribing without a clinical relationship. Many of these online violations resulted in serious disciplinary actions, including license restriction, suspension or revocation.
Although professional organizations, such as the AMA have developed social media standards, the authors of the study (S. Ryan Greysen, MD, MHS, MA; Katherine C. Chretien, MD; Terry Kind, MD, MPH; Aaron Young, PhD; and Cary P. Gross, MD, MPH) noted that licensing authorities lack formal guidelines. They advocate for regulators and physicians to address online practices, and conclude, “our findings highlight the need to promote physician understanding and self monitoring of online professionalism and to create consensus-driven, broadly disseminated principles to guide physicians toward high-integrity interactions online. (more…)
Tags: AMA, American Medical News, Federation of State Medical Boards, Gabriel Bosslet MD, Journal of the American Medical Association, QuantiaMD
Posted in Conversation, Internet, Physicians, Social Media | No Comments »
Why We Love Celebrities with Diseases
January 16, 2012 • By Jean Kelso Sandlin, EdD, Senior Strategist
flickr: lifescrip
According to the American Diabetes Association, 25.8 million children and adults in the United States—8.3% of the population—have diabetes. So why is it such big news that Paula Deen, Food Network’s Queen of Southern Cooking, may have it to? I was listening to a business news channel today when they reported the rumor–business news, not entertainment news.
A report in The Daily on January 13 credits the National Enquirer with breaking the story back in May. Hashtags.org reported a spike in Paula Deen hashtags around 5 pm on Saturday, January 14, and the Twitterverse has remained active since.
CBS news followed up with a story on January 13 that explored the rumors that not only did Deen have the disease, but she also inked an endorsement deal with Novartis. Not so according to the article. (And as of this post’s writing, Novartis hasn’t tweeted a response to the rumor or addressed it on their website. In fact, they haven’t tweeted since the story broke on January 13.) (more…)
Tags: American Diabetes Association, CBS News, Hashtags.org, Huffington Post, National Enquirer, Novartis, Paula Deen, Sweet Merlot Beef Stew, The Daily
Posted in Content, Internet, Sharing, Social Media, Twitter | 4 Comments »
Reputations Easily “Burned” if Clinics and Hospitals are Slow to Adopt Mobile Technologies
January 5, 2012 • By Jean Kelso Sandlin, EdD, Senior Strategist
Over the holidays I ended up in urgent care when my helpful husband suffered a bad burn due to a scalding accident. Let’s just say cooking garlic mashed potatoes for 35 dinner guests requires using lots of heavy pots filled with boiling water, and the lids aren’t always as secure as you think they are.
We’ve invested in bandages and ointment and he’s healing well, but I couldn’t help think that an already unpleasant experience could have avoided being even more unpleasant if the clinic had taken advantage of mobile phone technologies and paid attention to their web presence. (more…)
Tags: burn accident, Great Clips, HCA, mobile phone app, urgent care clinic
Posted in Internet, Mobile, Strategies | 1 Comment »
Are You a .Com or .Org? Will You Be a .Healthcare? .Health? .Heart? .Cancer?
October 27, 2011 • By Jean Kelso Sandlin, EdD, Senior Strategist
Most of us in healthcare have had our domain names for our hospital and clinic websites for many years now and, other than making sure the renewal bill gets paid, there’s not much more to consider. On occasion, we may implement a special campaign or market a new service in a way that warrants its own domain name but, for most of us, the scurry for domain names ended years ago.
The name game is about to change in January 2012. The Internet Corporation for Assigned Names and Numbers (ICANN) voted last June to offer a new generic top-level domain program (gTLD). A generic top-level domain is the part of the URL that is to the right of the dot–it’s the “org” or the “com.” (more…)
Tags: Associated Press, CloudLinux, Domain Name System, gTLD, ICANN, Judy Shapiro
Posted in Internet, Social Media | No Comments »
Hospitals: Stop Blocking Social Media for Your Employees!
October 18, 2011 • By Dan Hinmon, Principal
A pile of myths keeps hospitals from deploying one of their most powerful public relations tools: their own employees.
That’s the way Shel Holtz sees it. Holtz is a popular writer, blogger and speaker on social media, and he presented a three-hour pre-conference workshop at the Mayo Ragan Third Annual Health Care Social Media Summit yesterday.
To get an idea of the full content of his remarks, check out the #MayoRagan twitter stream from yesterday. One piece of his presentation really resonated with me, and it happens to be a topic Holtz is passionate about: Hospitals should open social media to their employees. (more…)
Tags: #MayoRagan, Mayo Ragan Third Annual Health Care Social Media Summit, Shel Holtz
Posted in Internet, Social Media | 1 Comment »
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