Authenticity Anxiety—Keeping Social Media Real

April 7, 2011 • By Megan Pugmire, Creative Director

I’ve been thinking a lot lately about one of our Hive Core Values: Be Real. During my forays into social media, I sometimes feel like I encounter posturing moments—people trying to be clever or cutting-edge or convincing (usually in attempting to sell me on something), in a way that rings inauthentic or hollow.

Since I’m experienced in life enough to know that what bothers me about other people is ultimately a reflection of my own character flaws, I realized that I worry about how I come across on the myriad forms of communication that surround us. Sometimes, I post on Facebook or Twitter or a blog and then think, “Did I just make myself look uninformed (or ‘market-y’ or ‘pretentious,’ or a number of other unflattering adjectives)?”

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Tags: authenticity, be real, content, design, hospitals, social media
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