Archive for the ‘Be Real’ Category
« Older Entries | Newer Entries »Farewell: 5 Social Media Lessons I’ve Learned as Social Media Mentor
August 23, 2011 • By Kelly Merrick, Social Media Mentor
Kelly Merrick
Well, folks, this is my final blog post on behalf of Hive Strategies. I’ve taken a new job and am moving to Portland, Oregon, with my husband Josh.
I have really enjoyed my position as Social Media Mentor for Hive Strategies, especially being able to help our clients navigate through the social media world.
I have also learned a lot through the blogs I have written and read, and thought that it would be an appropriate time to share some of the most important things I’ve learned about social media. (more…)
Tags: Kelly Merrick
Posted in Be Real, Conversation, Social Media, Strategies | 1 Comment »
Do Your Hospital’s Social Media Efforts Show Empathy?
August 18, 2011 • By Kelly Merrick, Social Media Mentor
flickr: alancleaver_2000
One of our core values at Hive is “Be Real,” one that we emphasize when talking to our clients about social media.
It’s an important value to have, because the act of understanding another person’s situation, feelings and motives can take an otherwise hostile or tense situation and turn it into a positive one.
I recently read an article published in Psychology Today titled “I Feel Your Pain: Why empathy, compassion and altruism are not just for softies.” The article discusses how to show empathy, and when one might do so. (more…)
Tags: I feel your pain, Psychology Today, Seattle Mama Doc, Wendy Sue Swanson
Posted in Be Real, Community, Social Media | 2 Comments »
The 5 Love Languages Can Add Heart to Your Hospital’s Social Media Efforts
August 5, 2011 • By Dan Hinmon, Principal
flickr: marc falardeau
I had a little trouble at home last week.
I was running late for an event, and in my rush to get out the door I forgot to kiss my wife goodbye.
If you’re saying, “uh-oh,” you know exactly how my wife felt about this. If you’re saying, “what’s the big deal?” you know how I felt about it before I married my wife. (more…)
Tags: Gary Chapman, The Five Love Languages
Posted in Be Real, Community, Social Media | No Comments »
The Amazing Power of Simply Saying “I’m Sorry”
August 3, 2011 • By Dan Hinmon, Principal
Sometimes you just mess up.
And when you do, it’s amazing how much power there is by simply saying, “I’m sorry.”
A few weeks ago I wrote here about a negative experience trying to download a free guide from a website.
The other day I received an e-newsletter from the firm. I suppose they added me to their subscriber list based on my unsuccessful attempt to download their guide. I was ready to unsubscribe, but decided that instead I would share my frustration with them. (more…)
Tags: I'm sorry
Posted in Be Real, Community, Generous, Social Media | No Comments »
The Snowboarder’s Brain: Stories and Science Make Compelling Hospital Social Media
July 1, 2011 • By Megan Pugmire, Creative Director
flickr: trailsource.com
I love the outdoors. I spend a lot of the time at my desk wishing I could work outside, especially when the weather turns balmy and I can hear the birds chirping and the kids playing. Since I live in Oregon, there is no shortage of gorgeous trails for hiking or rivers for paddling. One way that I remind myself to get outdoors is by reading Outside magazine. I became a fan in my twenties, when I realized some of my favorite authors, like John Krakauer and David James Duncan, were contributing writers.
Yesterday, I was flipping through the June 2011 issue and read several articles that were really compelling, about Michael Light’s aerial photography, supplemental testosterone, and nature deficit disorder. One that stood out to me, “Some Reassembly Required,” was about 23-year-old top snowboarder Kevin Pearce, whose career ended a week before the 2010 Olympic trials when he suffered a traumatic brain injury while practicing a risky trick (a double cork 1080) in the halfpipe.
Tags: content, Craig Hospital, Jonah Lehrer, Kevin Pearce, social media
Posted in Be Real, Blogging, Content, Social Media | No Comments »
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