Hive Strategies, CareHubs and Jennings partner to provide full service support for online healthcare communities — everything from helping clients position and plan their communities, install and maintain HIPAA-compliant community software, and effectively launch and manage communities of all types: patient, caregiver, physician, clinical trials and education — even newsrooms.
We work together to provide a seamless process from initial discussions to ongoing support. It’s a win/win for our clients. The partnership provides the very best expertise across the full continuum of community development in one complimentary package.
Hive Strategies is headquartered in McMinnville, Oregon, in the heart of Oregon’s remarkable wine country. Our firm helps health systems create HIPAA-compliant online communities for better health, lower costs, and greater loyalty. In fact, that’s all we do. We do that by following a science-based approach to discover client needs, create a successful launch, and manage and grow the community.
We are the leading private-label, online patient community engagement platform for the healthcare industry, powering the online patient support communities for organizations like Mayo Clinic, Memorial Sloan Kettering, Harvard University Medical Center, the University of New Mexico Medical Center and more than a dozen other leading providers.
Since we are the only HIPAA-compliant, private-label online community platform available on the market today, we have been chosen to participate in a number of research projects and clinical trials.
These projects are testing the efficacy of online patient engagement with both clinicians and peer support groups via CareHubs (vs. traditional in-person methods) to impact outcomes and patient satisfaction in areas as diverse as recovery from cardiac surgery, diabetes management and recognizing and treating depression in family caregivers of cancer patients.
Jennings. Marketing for better health.
Hi. We’re Jennings. We’re in Chapel Hill, North Carolina, and we live and breathe healthcare marketing. We’ve worked with more than 100 healthcare clients over the years, bringing them creative, often unexpected solutions, whether it happens to be a hospital service line campaign, a digital physician relations program, an online community for patients and families, or a fully integrated social media and digital marketing initiative.
What we do best is drive preference, build online communities, engage audiences and ultimately drive business for our clients. We do this by continually staying ahead of the learning curve in the healthcare industry. And our clients benefit from the new thinking we generate as a result.
We’re constantly seeking partners and clients who want to approach healthcare differently; who understand the value of standing out in an extremely crowded marketplace; and who appreciate novel solutions to marketing challenges.
Dan Hinmon, Principal
Dan Hinmon has been working in advertising, marketing and public relations since 1975, including time as a hospital marketing director. For 22 years he was president of Hinmon Agency, a full-service advertising, marketing, public relations and design firm that served a variety of clients, including hospitals, physician clinics, and health plans.
In 2010 Dan founded Hive Strategies to help health systems create HIPAA-compliant online communities for better health, lower costs, and greater loyalty.
Dan holds a bachelors degree in political science and is a community mediator with strong listening, communication, and presentation skills. He is a popular speaker at healthcare conferences and community director for the Mayo Clinic Social Media Network.
Dan Dunlop, Principal
Dan is a principal of Jennings, a leading healthcare marketing and audience engagement firm. He is a healthcare marketer, innovator, brand consultant, blogger, author, and sought-after speaker, regularly serving on the faculty of national and regional healthcare conferences.
A thought leader in the field of healthcare marketing, Dan is perhaps best known for his work related to the roles of social media and online patient support communities in healthcare. He speaks with conviction when he tells clients and audiences that within this new healthcare eco-system, marketing professionals must become community-builders, facilitators and managers, rather than mere content developers and distributors.
Dan serves on the editorial boards of Healthcare Marketing Advisor and eHealthcare Strategy & Trends, and is a contributor to Ragan’s Healthcare Marketing & Communication News. He is on the judging panels for the National Health Information Awards and the Web Health Awards and serves on the SHSMD 2014 Digital Engagement taskforce.